Not all entrepreneurs can become SEO experts. Hiring an SEO expert is the best thing you can do for your Birmingham business. Luckily, Birmingham does not have a shortage of SEO experts. Unfortunately, it can be hard to find the one with the right skills and experience to help your business.
Here are 5 effective tips for choosing the best experts in SEO BIRMINGHAM.
1. Experience of the CEO
Most SEO companies are founded by persons with a great deal of passion for the industry. Consider SEO Company CEOs or founders that exhibit experience and passion. You can determine this my checking whether the CEO writes for major SEO publications or speaks at industry conferences.
2. Past and Current Clients
To ensure that you don’t hire an inexperienced SEO company, it is important to find those with a positive track record with both current and past clients. You can reach out to the past and current clients of the SEO Company for deeper insight.
3. The Strategic Process and Outline Of Services The SEO Company Offers
A good SEO company should communicate its strategies clearly. SEO has no guarantees but the company should provide an estimate of the length of time it will take for you to start seeing results. A good SEO company should also provide a strategic outline of the services it offers.
4. Black Hat vs White Hat Tactics
SEO companies that guarantee number 1 placement on the major search engines should be avoided. Such companies will probably be using black hat tactics that can easily get you penalized by the search engines. SEO companies that use white hat tactics might not produce instant results but will keep you away from search engine penalties and produce results after a longer period of time.
5. Transparency via Reports
Reputable SEO companies first ask for access to your Google Analytics to analyze the current data to provide an analysis on the current data and get a benchmark of progress moving forward. Organic results can take time to become positive but the results will eventually be apparent. A good SEO company should provide regular reports to show progress. If a company does not provide reports it could be either taking money but delivering nothing or it may be hiding something.
Final Thoughts on SEO Birmingham
SEO is a challenging industry to navigate without proper assistance. Hiring an SEO expert is the best way to ensure that you are doing SEO in the right way. Use the 5 tips discussed here to find the best experts in SEO Birmingham.